Author Archives

  • Changing consumer behaviour in developed and emerging markets

    In a 2013 report by Accenture, (a global consulting and research leader in consumers trends, technology and oust sourcing) a survey of 10,000 consumers worldwide highlighted some interesting disparities between those in developed countries (Germany, Japan, the United Kingdom and the United States) and those in emerging markets (Brazil, China, India, Indonesia, South Africa and […]

  • What is your wealth building strategy?

    This week I came across social entrepreneur, Roger Hamilton. He is renown as the creator of the Wealth Dynamics profiling system for entrepreneurs which he developed in 2003. This system has been used by over 40,000 entrepreneurs around the world and has been internationally acknowledged as a valuable tool for entrepreneurs. Basically a psychometric test […]

  • 10 things you can do to increase online profile and reputation

    Having a positive online presence is a crucial part of any up-to-date business strategy. Potential customers use the internet to research a company and review of products and services before making their decision to inquire or buy. As a result, a poor online reputation can have a damaging impact on sales. Fortunately, effective online management […]

  • Do you have entrepreneurial traits?

    The concept of entrepreneurship has a wide range of meanings. An entrepreneur is a person of very high aptitude who pioneers change, possessing characteristics found in only a very small fraction of the population. On the other hand, anyone who wants to work for himself or herself is considered to be business minded, but not […]

  • True sense of the term ‘Innovation’

    Let’s face it, the term innovation has been too often coined to describe products and organisation. The true sense of being innovative can be ambiguous to well-marketed and ‘instant gratification’ seeking society. Surely it is not a simple instance of ‘Faster, Better, Cheaper (or may we be more politically correct to say more cost-efficient) as […]

  • Marketing service packages

    REMC presents marketing consultancy and services as an accessible and affordable investment. REMC services & solutions delivered, specific to your enterprise needs. Cost effective marketing packages : We have  Quick Start and Kick Start marketing packages with options of ongoing marketing support. Each package highlights the key outcomes of each service set. No budget to […]

  • Roles of marketing consultant, contractor and employee

    I’ve been asked by both by prospective clients and networking acquaintances, what distinguish the work we do as a marketing consultant, with a marketing agency, contractor for projects and in-house marketing employee. In my working career as a marketer and freelance contractor, wearing  these hats comes part of  dynamics of working with various clients and […]